Alex, originally from Munich, has called London home since the vibrant 80s. With a career spanning over two decades, he has honed the art of visual storytelling. Beginning as a photographer and lighting director, he mastered the intricacies of lighting for stills before transitioning into the dynamic realm of moving images.

Alex's true passion lies in documentary film and photography, where he dives into the intriguing themes of identity and the ego. He's captivated by how individuals curate their presence in the social world, shaping their unique sense of 'normal.'

From his early days surrounded by colorful characters, thanks to his parents' rich social circle, Alex developed an affinity for examining life more closely. He possesses an exceptional ability to notice the details that often fade in the sea of familiarity. His work captures the remarkable way people present themselves to the world, emphasizing the extraordinary, the peculiar, and the nuances that typically slip past us due to the mundane routine of daily life.

Curiosity remains the driving force behind Alex's creative journey, and he warmly invites you to join him in this quest for deeper understanding. Let's keep that sense of wonder alive as we explore the fascinating tapestry of human existence!